Enterprise Advisors

Todd Abraham

Todd Abraham

Enterprise Advisor

Todd is a retired executive with Mondelez International/Kraft Foods/Nabisco Inc. and has extensive experience in identifying, developing and commercializing innovative breakthrough technology for consumer goods sector. A strong strategic planning and business background coupled with skills in product development, nutritional science, R&D strategy, Open Innovation, and organizational development.  Solid track record in the transfer of consumer needs from development to the marketplace. Regarded as an industry expert in scientifically driven, consumer focused innovation and driving collaboration.  Experienced talent manager and team developer. A strong facilitator/teacher effective in communicating to all stakeholders from the bench to executive suite. Actively involved leading industry groups and collaborating with universities, suppliers, venture funds and start-ups as a mentor, thought leader and board member. Todd is also a nationally certified collegiate soccer referee and referee instructor.

Travis Alsup

Travis Alsup

Enterprise Advisor

Travis Alsup is CEO at Kosh Solutions, a locally owned IT Solutions company.  Kosh Solutions works with local businesses to design, build, and maintain the technology that powers their productivity.  Travis’ vision and corporate strategy has driven substantial growth over the past few years.  Under his leadership Kosh Solutions has earned multiple Fastest Growing Company awards, allowing Kosh to expand their market into Albuquerque, Farmington, and Durango. An undergrad from NMSU and a Master’s in Business Administration from University of Nebraska give a solid academic framework for real life business applications. Coupled with a passion and background in business and finance, Travis has an affinity for entrepreneurship, especially as it pertains to his home town of Las Cruces. 

Jaime Bari

Jaime Bari

Enterprise Advisor

Jaime Bari was hired in 2004 as Director of Financial Services for Doña Ana County. His responsibilities included management of the county’s fiscal activities and collaborating with executive management to formulate the county’s strategic fiscal plan. Prior to joining Doña Ana County, he was Director of Financial Services for Monroe County, Rochester, NY. Mr. Bari also launched a small business management and consulting company, which acquired Rochester Optical Manufacturing Company, whose primary customer was the US Department of Defense. Before launching this business, he held various executive positions with Xerox Corporation, Rochester, NY and 3M Company, St. Paul, MN. Bari is currently a design and business consultant to a global network of engineers and scientists developing products and manufacturing capabilities in the areas of nanotechnology, biomedical systems, electro-optical devices and low cost housing technology for emerging economies. He has an MBA degree from SUNY Buffalo and Masters of Technology Administration, a joint degree program with the University of Minnesota and Goddard College.

Don Bora

Don Bora

Enterprise Advisor

Don has been a professional software developer in Chicago since 1990. He has worked in: bio-informatics, medical devices, artificial intelligence, and global investment banking and FinTech to name a few.  Don has spent a good chunk of his career on major hi-tech banking teams at UBS, Northern Trust, and Bank of America. Don is a cofounder and partner at Eight Bit Studios, an award winning and industry leading web and mobile application firm in Chicago, where he currently leads the technology team.  Eight Bit Studios work has shone on a few major financial efforts both with annuity backed incentive startups as well as global leaders such as Guggenheim Financial. Don has co-founded or helped start 8 companies and derives deep joy from figuring out a product roadmap. Don has been an outspoken advocate for women and girls in tech as well as people of color, seeking to bridge the technology gap by exposing the fun and creative side of programming. He frequently mentors both high school and college students who display an interest in technology and coding and is an adjunct lecturer at Northwestern’s Medill School of Journalism.

Micaela Brown

Micaela Brown

Enterprise Advisor

Micaela Brown is the Founder & CEO of a cosmetics brand, mentor/advisor at a technology incubator/accelerator, an entrepreneurship mentor for the Department of State’s YLAI, and provides consulting in the private sector for ecommerce, digital marketing/advertising, branding, and product development. Her work is featured in publications such as Forbes, The New York Times, Cosmopolitan, USA Today, Harper’s Bazaar, Refinery 29, OK!, and Marie Claire. In 2016 Micaela founded Blush & Whimsy, a skincare and cosmetics company, that has been featured in the GRAMMY Gift Bags, Oscars Gift Bags, Cannes Film Festival, and The Real Housewives of New York event in the Hamptons.  Micaela is a British-American Project Fellow, 2018 Windsor Castle Society of Leadership Fellows, and in 2017 became a Fellow of The Royal Society of the Arts. She has served on the British American Project USA Executive Committee since 2014. Micaela was formerly an international trade and development consultant in Washington, D.C. with Target Market International, LLC., USAID contractor for Chemonics International, and International Trade Specialist with the US Commercial Service.

Dana Catron

Dana Catron

Enterprise Advisor

Dana Catron serves as the Director of Strategic Operations and SBIR Program Director for Arrowhead Center, where she is the Director of Arrowhead’s accelerator programs, SBIR assistance program, NM FAST, and provides support on strategic planning, operations, grants, written communication, and program development. She also serves as Arrowhead Center’s northern NM liaison, where she represents the organization at events and functions, serves on advisory councils, presents on programmatic initiatives, and performs outreach. Dana received her bachelor’s degree in Animal Science from Washington State University and a master’s and Ph.D. (in progress) in Rhetoric and Professional Communication from NMSU.

David Cherson

David Cherson

Enterprise Advisor

David Cherson is an experienced business development manager. He has experience in sales campaigns focused on software development tools, software applications, hardware, and IT services. He served as the North American Consulting Manager at Spotfire and helped develop the project implementation methodology for the implementation consultant group. At IBM, David Cherson was a Senior Consultant and Project Manager with IBM’s Product Information Management practice. David Cherson’s areas of expertise include successful development and implementation of customer projects. As an Industry Analyst and Client Research Manager for AMR Research, David helped clients in defining and establishing product information management systems. At Digital Equipment Corporation, he led the implementation of data and document management. David is a known expert in the field of Product Lifecycle Management.

John Cho

John Cho

Enterprise Advisor

As the CTO for the Civilian, State & Local (CSL) Business Group of Perspecta, John works across the board to drive leadership, IT strategy, and deliver emerging technology solutions. John has served previously as: Federal Civilian Coverage Area Chief Technologist within DXC’s U.S. Public Sector, HPES Account CTO for the U.S. FDA and NASA programs, and Subject Matter Expert in the media & entertainment space for Hewlett Packard Enterprise. He has presented on emerging technologies in the gaming industry to Electronic Arts and Oracle. He was a SERS research fellow at the Department of Energy’s Argonne National Laboratory on superconductivity. Cho received his Ph.D. in biochemical engineering at the University of Maryland and his BA in biochemical engineering at New Mexico State University. He has patents pending in analytics, computer vision, energy, and robotics. His interests include theatre, games, history, literature, music composition, and yes — really cool technology.

Jerry Dakan

Jerry Dakan

Enterprise Advisor

Jerry is a chef and faculty member at Santa Fe Community College Culinary Program. His career includes a variety of positions in food establishments, including Executive Banquet Chef at the Arizona Grand Resort in Phoenix overseeing catering, there on site restaurants and snack facilities across the resort property. He has consulted and assisted the startup of several fine dining restaurants as well as serving as private chef for the Kendall Ridge Outfitting Company.

Chris Dunn

Chris Dunn

Enterprise Advisor

Chris Dunn has explored many entrepreneurial endeavors, including Flooid Lingo, and Dunnders 3-D printing. He began his career working as Studio G Client Coordinator at Arrowhead Center. In this role, he helped NMSU students and alumni through the process of starting their own businesses and venturing onto the path of entrepreneurship by connecting Studio G clients with advisors, guiding them through best practices for startups, and offering value added advice. Chris aims to view things from different perspectives while maintaining an eye towards consumer preferences and market needs. In his spare time, Chris likes to let his mind wander and theorizes about human nature, morality, and the good life. Chris graduated with Bachelors of Arts Degrees in Economics and Philosophy and a Master of Arts in Economics from NMSU.

Danielle Duran

Danielle Duran

Enterprise Advisor

Danielle is a statistician and social scientist with over 10 years of experience across multiple fields, spanning the startup world, private consulting, and academia. She currently serves as Head of Data Science at Quotient, an enterprise ESG quantification platform focused on moving markets into consciousness of impact, which she co-founded in 2020. Additionally, she teaches a data science residency program, consults as a statistician, mentors three data scientists, volunteers her coding skills with a nonprofit, and occasionally channels her inner Tony Robbins. Her favorite hobbies include playing poker in a local league (ABQPT), trading options on ETFs, getting outdoors anywhere in New Mexico, and spending time with her black golden retriever, Sherlock.

Seth Gardenswartz

Seth Gardenswartz

Enterprise Advisor

Seth began his career in his family’s sporting goods business, a 80 year, multi-generational enterprise that ultimately expanded from Colorado to New Mexico and Texas. When the business was sold in 1995, Seth brought his experience and passion for technology and marketing to the practice of law. Seth’s specialties include trademarks, craft breweries, contracts, payment systems, e-commerce, digital media and general business management. In addition to practicing law, he’s co-developer of a tech-flex office building in downtown Albuquerque and Co-owner of Surefi.com, an ad-tech company that combines proximity marketing with media targeting.  Seth has represented and advised entrepreneurs on branding-related legal issues for over 15 years. When not practicing law or marketing, Seth can be found roaming the trails of the mountain west on skis, bikes or running shoes.

Brad Gordon

Brad Gordon

Enterprise Advisor

Dr. Brad Gordon has over twenty-five years of experience starting, financing, growing, merging and acquiring new companies. Between 1981 and 2007 he participated in the start-up of eleven companies, including five new ventures in the biotech sector, where he held executive positions in both venture capital and corporate management. One of those companies, Celgene, has grown to become one of the three largest independent biopharmaceutical companies worldwide, and now ranks as the 137th largest U.S. corporation with a current market value of approximately $42 billion.
Charles Harb

Charles Harb

Enterprise Advisor

Charles Harb currently serves as President of RingIR Inc, a company that is revolutionizing gas and molecular sensing technology. Charles received his doctorate in Quantum Optics at the Australian National University and went on to do post doctorate research at Stanford University. While there, he focused on business development in science. The technological developments that RingIR has made has fostered business relationships in national defense, health and safety, and security industries worldwide. Charles Harb collaborates both domestically and internationally on cavity ringdown spectroscopy research. In addition to his experience in high-tech startups, he also was an associate professor in Australia.

Victor Hughes

Victor Hughes

Enterprise Advisor

Victor is the founder of RoarEcho, a boutique equity and asset management firm specializing in licensing, developing and commercializing information technologies, headquartered in Santa Fe, New Mexico. He’s a pragmatic innovative entrepreneur and ethical secuirty-minded futurist with a Military Intelligence background and experience founding cryptocurrency, infomration management, information secruity and business consulting startups. He also helped to grow Arrowhead Center’s Studio G program in Santa Fe from 1 to 4 sites, and he joined AIN to help grow innovation-drive enterprise entreprenership in new Mexico. 

Heather Hunter

Heather Hunter

Enterprise Advisor

Heather is an accomplished marketing and communications consultant versed in multi-generational entrepreneurship. Through her eponymous firm, Heather Hunter Marketing, she develops comprehensive marketing and public relations strategies as well as oversees project management and event productions for businesses and organizations of all shapes, types and sizes. Her clients range from Mexico’s beloved Senor Frog’s brand to the Santa Fe Business Incubator where she helps to nurture and draw attention to the indelible, New Mexican entrepreneurial spirit. For many years, she was the hands-on owner and marketeer of a five-star boutique resort, Puerto Mio, in Zihuatanejo, Mexico. An avid home cook, Heather serves up good + good for you recipes on her blog, The Cowgirl Gourmet in Santa Fe. When she’s not cooking, she is likely hanging out with her husband or hiking with her two Labradoodles, Nacho and Guero.

Emily James

Emily James

Enterprise Advisor

Emily founded Floriography Flowers in 2011 in a tiny but mighty little patch of her family’s pecan orchard in Southern New Mexico. That small flower farm has since blossomed into multiple businesses including Floriography, Calhoun Flower Farms, and Florecita. Floriography Flowers is a Southwest-based floral design company specializing in the creation of lush, arrangements, and installations. Their designs are crafted with a nod to the rich agricultural history of the American Southwest, using locally-sourced, sustainably grown flowers whenever possible.  Emily and Floriography are passionate about developing small female run farms and agricultural business. They do this through investment mentoring and business strategy workshops.  When she isn’t out in the field or studio you can find Emily eating tacos and sitting on a porch with her husband Eli and their dog, Tex.
Brandon Johnson

Brandon Johnson

Enterprise Advisor

Brandon has a B.S. in Mechanical Engineering with a minor in Aerospace Engineering from New Mexico State University and currently works as a Design Engineer for the New Mexico based additive manufacturing company Roadrunner 3D. Roadrunner 3D has access to state of the art 3D printing technology and materials from rigid nylon & heat resistant photopolymers to stainless steel & copper. Along with being the only manufacturing firm with HP MJF printers in New Mexico, Roadrunner 3D has strategic partnerships with industry leaders in 3D printing materials and processes. Prior to joining Roadrunner 3D, Brandon worked for 2 years as a Product Designer and Print Operations Lead with Mezel Mods in Albuquerque where he designed several of the business’ top selling products. Brandon has experience in conceptual and detailed product design, rapid prototyping, material selection, 3D printing, and high-mix low-volume manufacturing. With his expertise in the additive manufacturing field he can help you avoid costly prototyping using traditional manufacturing methods while retaining the ability to rapidly alter product design. He is interested in right-to-repair, triathlon, winter sports, and financial markets!

Haj Khalsa

Haj Khalsa

Enterprise Advisor

As an entrepreneur for 20+ years, Haj is fortunate to call Santa Fe, NM home. His ventures (including the KOALA) have benefited hugely from local mentorship, investment and entrepreneur-related programs and events. In turn, he is passionate about giving back and volunteering his time to grow and develop our local community of creatives and entrepreneurs. Haj has expertise in consumer product startups, and crowdfunding, as well as extensive knowledge around startup development.

Steven Khuong

Steven Khuong

Enterprise Advisor

Steven has over a decade of deep experience in launching and growing businesses and solving problems from idea conception to developing and bringing technology to market. Steven is currently the CEO of Curacubby, a leading integrated payments and business platform for schools of all sizes. As a parent cofounder of an early education program for children with special needs, Steven had first-hand knowledge of the challenges faced by child education organizations when relying on manual data entry and antiquated billing and payment methods. Steven is a thought leader in business operations and process management, as featured in Forbes.com and Inc. Magazine. Previously, Steven cofounded Ice Chamber Athletic Performance Training and was the inventor of KettleGuard, a best-selling patented protective wrist device for kettlebell lifting. He was a member of the 2016-2017 Envestnet | Yodlee Incubator, an awarding-winning accelerator for next-generation fintech disruptors. Steven earned his bachelor’s degree in Mass Communications from the University of California at Berkeley.

David King

David King

Enterprise Advisor

David has over 20 years of entrepreneurial experience and hands-on expertise in managing all aspects of financial, legal, accounting and HR activities for small companies from start-up to exit. A serial entrepreneur, David has helped start and found numerous startups, and worked with businesses across a wide range of industry including tech startups, banking and legal services, and software development. He was Co-Founder of Fusion Mobile, a prepaid cellular service company that specialized in providing turnkey programs to retailers. David has served as COO and VP of Finance for several companies. He is a graduate of the University of Texas, speaks Spanish, a little German and Italian and enjoys playing the guitar. David can advise on strategic and logistical consulting, including business plan development, financial analysis, HR and administrative development.

Monica Le Baron

Monica Le Baron

Enterprise Advisor

Monica Le Baron is an Advanced Teacher of Therapeutic Yoga, a Kripalu 800-Hour Professional Yoga Therapist in training, a Reiki practitioner, and a neuromuscular-body alignment expert. She trained with renowned neuromuscular therapist Lee Albert and the founder of Integrative Yoga Therapy (IYT), Joseph Le Page. Monica holds a Bachelor’s Degree in Business Management and graduated with honors from her MBA.  During 2010-2017, she lived and worked in both Sweden & China where she founded Monikards. Monica seeks to help others embrace their own self-healing journey with confidence and fearlessness, empowered to face inner wounds, sleep better and live a joyful life as pain-free as possible. She can advise on business management strategy, mindful leadership, and stress management along the startup journey. Learn more about Monica´s work at monicalebaron.com

Yun Li

Yun Li

Entrepreneur in Residence

Yun Li, PhD, Managing Director VIC New Mexico Branch, Dr. Li is serving as interim CEO of Nob Hill Therapeutics. Her multifaceted professional career spans from R&D and global program management in Fortune 500 companies to technology commercialization/startup and business consulting. In 2006, she started a consulting firm in business and professional development. In this capacity, she assisted a wide range of companies in building commercialization strategies and capabilities, clarifying value propositions, defining applications/markets, building teams, and raising capital. She is a founding member of five technology startups. Dr. Li is an advocate for international collaboration in technology commercialization and is deeply immersed in the US-China collaboration ecosystem. She was a board member of Startup New Mexico and serves on the board of advisors at Technology Venture Corporation. Dr. Li graduated from Tsinghua University, China, with a BS in Electrical Engineering and a MS in Nuclear Physics. She received her PhD in Materials Science from Arizona State University.

Hondo Louis

Hondo Louis

Enterprise Advisor

Hondo Baldwin Louis is an adjunct instructor of business at the Navajo Technical University School of Business and Dine’ College.  He has and MFA from the Academy of Art in San Francisco and an MBA from the Marriott School of Business at Brigham Young University.  He is the owner Wayfinder Media and Saltboy Films, Ltd., film and video production, graphic design, and media communications strategy consulting companies that have served the Southwest for the past 18 years.  He is focused on growing his companies into broadcasting.  He is interested in expanding opportunities for young media, arts, and business professionals.

Frank Macha

Frank Macha

Enterprise Advisor

Enterprise Technologist with total 25 years’ experience in the IT Industry. Has lead enterprise-class solutioning for On-Premises to Public / Private / Enterprise Clouds targeting enterprise applications and workloads. Deep knowledge of enterprise applications, such as SAP, and emerging technologies, such as artificial intelligence, blockchain, and container technologies. Experience also includes the orchestration and oversight of resources from global staff pool in support of company-wide initiatives around innovation. Currently at the forefront of incubation of new technology and business offerings, providing evaluation, research and development of during key offering development initiatives

Scott Maloney

Scott Maloney

Innovator in Residence

Scott is the CEO and Co-Founder of Seed Worthy, an internet tech company focused on providing the fastest, most innovative launch platform for developers through their feature product BowTie. Prior to Seed Worthy, Scott was VP of Strategy and Operations for @Pay, a mobile payment startup where he led the @Pay Product and Production teams, as well as provided direct leadership for all strategic initiatives. Before that he was Senior Operations and Strategy Manager for LivingSocial, where he was responsible for leadership of several operational and strategic teams, and a key driver of growth for one of the company’s fastest growing divisions. As a finance lead to the Emerging Markets Unit at Pfizer, Scott provided business development and financial efforts for nearly $400M in partnerships deals and international operations. Scott is a third generation entrepreneur, sits on the board of several companies, consults for clients around the country, and guest lectures on business strategy and innovation at universities and conferences.

Louise Marquez

Louise Marquez

Enterprise Advisor

Louise’s first foray into Community Development was in 2005 while working in Planning & Zoning for Torrance County, NM. She also worked for the Village of Tijeras, east of Albuquerque, then, in 2017, she moved to Doña Ana County to continue that work with the City of Sunland Park. While in Sunland Park her role expanded to include economic development and she has been hooked ever since. The rewards of working in Economic Development are immediate and obvious. Economic Developers make real impacts

Elizabeth Mata

Elizabeth Mata

Enterprise Advisor

After graduating with honors from Princeton University with a Bachelor of Arts Degree in Molecular Biology, and obtaining her Juris Doctor from the University of Pennsylvania, Elizabeth Wechsler Mata practiced patent law for twenty-two years with Hamilton, Brook, Smith & Reynolds, P.C., an intellectual property law firm based in Concord, Massachusetts. For seventeen of those years, she telecommuted from her home office in El Paso, Texas. Ms. Mata assisted clients in the biotechnology field.  She counseled on strategic patent prosecution and enforcement internationally as well as in the United States, and on patentability, patent validity, patent term extension, freedom-to-operate, interference and infringement matters. Ms. Mata also serves as an Ms. Mata is currently with the El Paso firm of Blanco Ordonez Mata & Wallace, P.C., where she works in the firm’s business and real estate practice in the areas of business organizations and commercial transactions and is an adjunct professor at NMSU, teaching “Intellectual Property for Engineers and Scientists.”

Steve M. McLary

Steve M. McLary

Enterprise Advisor

Mr. McLary is presently associated Of Counsel with the intellectual property law firm of Peacock Myers, P.C, whose main office is in Albuquerque. Mr. McLary is resident in Las Cruces. Prior to Peacock Myers, Mr. McLary was Of Counsel with the firm of Womble, Carlyle, Sandridge, and Rice in Atlanta for 12 years. Mr. McLary has extensive experience in intellectual property matters, including license preparation and negotiation, leasing, joint venture strategy (both domestic and foreign), antitrust compliance, and general contract issues. His patent experience includes preparation and prosecution of U. S. and foreign patents on a wide range of subject matter, writing validity, infringement, and patentability opinions, as well as patent license agreements. Mr. McLary earned his B. S. in Mechanical Engineering from Purdue University and his J. D. from the University of Toledo. He is admitted to practice in Indiana and Ohio and before the U.S. Patent and Trademark Office.
Leah Messina

Leah Messina

Enterprise Advisor

Leah Messina is an experienced entrepreneur in digital marketing, content production, and publishing. For over 15 years, she has pioneered innovative social media strategy, digital brand management, and content promotion through emerging technology. She has worked extensively for consumer brands including GEICO, Black & Decker, Ace Hardware, and A&E Television, developing and managing digital promotion strategies for product launches. In 2014, she co-founded Approach Positive, a marketing and communications firm dedicated to increasing awareness of research and programs in the science and technology industries. Leah is also the founder and CEO of Sinuate Media, a digital marketing consulting firm she launched in 2006 that emphasizes the collaboration between digital and traditional strategies. She holds a BA in Professional Writing & Communication Design from Carnegie Mellon University and a MS in Marketing from the Carey Business School at Johns Hopkins University. Leah is also the founder of NETWorks Las Cruces, Southern New Mexico’s only marketing networking organization.

Bobbi Kay Nelson

Bobbi Kay Nelson

Enterprise Advisor

Bobbi Kay Nelson is the Principal at Nelson & Company CPA, LLC. Bobbi is a CPA with more than 15 years of experience in accounting and taxation. She in an expert in business taxes, business registration, and entity selection as well as offering general business and accounting advice. Bobbi Kay Nelson, CPA has years of valuable experience as an IRS registered tax preparer. She assists taxpayers and small businesses with taxes in Albuquerque, NM and the surrounding communities.

Luke Nogales

Luke Nogales

Enterprise Advisor

Luke Nogales loves to help innovators reach their potential. Luke is an assistant professor in the Engineering Technology Department at New Mexico State University. He teaches mechanical engineering technology core courses and is developing an innovation and product development curriculum for traditional students as well as for the private sector. Prior to working at NMSU, Luke worked as an innovator at Procter & Gamble. While working full-time at P&G in Cincinnati, OH, Luke went to Northwestern University in Evanston, IL and received a MS in Product Design and Development. The internationally recognized program, which is taught by engineering and business faculty, strengthened his understanding of how to develop successful value propositions. Luke’s engineering foundation was built at New Mexico State University, where he received a BS with high honors in Mechanical Engineering Technology.
James Ortiz

James Ortiz

Entrepreneur Advisor

James is REDW’s Sales and Use Tax expert. With over 8 years of experience specializing exclusively in the State and Local Tax arena, James has dealt with sales and use tax compliance for every state in the U.S.A. and Canada. In addition to his time working with a multi-national retailer, James spent 4 years working with the New Mexico Taxation & Revenue Department in multiple divisions, including the Audit & Compliance Division, as well as assisting the Department in the development of internal policies and procedures for auditing specialty refund claims. James also has experience preparing and providing audit defense for a variety of State and Federal Tax Credit filings and unique Property Tax situations involving tribal entities and specialty exemptions. James holds a Bachelor of Business Administration degree from the University of New Mexico and Masters of Science in Accountancy from the University of Phoenix.

Sean O'Shea

Sean O'Shea

Enterprise Advisor

Sean is the founder and lead consultant of HatchForm. Started HatchForm in 2018 after working as the business and entrepreneurship project manager at the Fairbanks Economic Development Corporation and as the Program Director at the Santa Fe Business Incubator. Sean received his MBA from Philadelphia University in 2010, is a certified Business Incubator Manager, serves on the New Mexico TechWorks Task Force and the City of Santa Fe’s Economic Development Advisory Committee, and sits on the Advisory Boards of Honeymoon Brewery and FairBikes.

Beto Pallares

Beto Pallares

Investor in Residence

Ebetuel “Beto” Pallares-Venegas was born in Cd. Juarez, Chihuahua, Mexico and raised in El Paso, TX. He is an active high tech early-stage investor, university lecturer and conducts research on incubators and accelerators; he also serves on several corporate and venture fund advisory boards. He founded Joseph Advisory Services, an early stage venture capital and economic development advisory firm. He is also the sole general partner of Proficio Capital Management, an early-stage fund. He is a Kauffman Fellow, as well as a Presidio Institute Cross Sector Leadership Fellow. He also serves on the NMSU Intellectual Property Advisory Committee. Dr. Pallares received a BA in Economics, an MBA and holds a PhD in International Business.

Edward Pines

Edward Pines

Enterprise Advisor

Edward Pines is Department Head of Industrial Engineering at New Mexico State Unive’rsity. His teaching and research is focused around people and how they create and fund new enterprises and systems. Entrepreneurship education for engineers is one of his current efforts. He has been involved in innovation and new project development throughout his industrial and academic careers. He is a graduate of Stevens Institute of Technology and Penn State University.

Jerry Prochazka

Jerry Prochazka

Enterprise Advisor

Video Game Executive with experience building collaborative cultures and high-performing teams, rapid scaling and designing/building organizations/driving results. Inspiring leader focused on empowering teams and colleagues to accomplish fun, rewarding work and delivering strong business value/results while not taking myself too seriously. Founder of Ganymede Games, past experience with Riot Games, Nuclear Engineer in the Navy. Holds MBA from Stanford, Masters in Social Science from University of Chicago, BS in Industrial/Organizational Psychology from Old Dominion University, and Nuclear Engineering Tech from the Naval Nuclear Power Training Command.

Patricio Reygadas

Patricio Reygadas

Enterprise Advisor

Patricio currently serves as the President of EVUS, Inc., an engineering technology firm based in Las Cruces. His career as an electrical engineer spans 30 years, while also working in tele-communications, information technology, and energy industry generation and distribution. Building on these skills, Patricio has spent the last 15 years running startup companies all over Latin America during which time he has worked with investors, VC private equity investors and has gained first-hand knowledge of business and startup management best practices.
JR Rosillo

JR Rosillo

Enterprise Advisor

An entrepreneur and angel investor, JR is CEO and co-founder of Minerva Robotics, an AI and robotics company building robotic tortilla shops. In the past ten years, he has founded different startups in the software, fintech, audio, and logistics verticals. His companies currently work with Fortune 500 corporations and give service to thousands of users in LaTam. He has been an external board member of different startups; he is an angel investor in Audaz, a nascent Spanish-speaking podcast platform for the LatinX consumers in America, and in Soap Box, an e-commerce startup based out of LA. 

Maricela Sandoval

Maricela Sandoval

Enterprise Advisor

A Native to the Southwest, born in Deming, and raised in Las Cruces NM. Maricela attended Las Cruces High School and New Mexico State University, go Aggies!! She graduated from NMSU in 2003 with a Bachelor of business Administration and majored in Marketing. She has extensive experience working in customer service, retail, sales, management and in 2019 after working in the banking industry for 18 years, she transitioned to the Insurance and Financial Services Industry. Maricela became involved with the community while working in banking, offering financial literacy to different audiences, ranging from high school to adults. She is passionate about working with community organization and providing financial education and volunteer time in our community. As a licensed Agent of New York Life Insurance Company she offers a variety of products that can help her clients meet a number of insurance and financial needs.

Justin Santiago

Justin Santiago

Enterprise Advisor

Justin a creative entrepreneur who specializes in web design and social media marketing. He has been a creator for over 10 years with 6 of those years working with startups, businesses, and entrepreneurs. He currently work as a marketing and web designer at Sinuate Media. He graduated from New Mexico State University with a bachelor’s degree in Individualized Studies with three minors in Studio Art, Art History, and History. Then he went back to school to learn the tools he needed as a creative and received an Associate’s Degree of Applied Science in Digital Graphics Technology and a certificate of Creative Media Technology

Bill Smith

Bill Smith

Enterprise Advisor

William L. Smith is currently an Associate Professor in the Department of Management at New Mexico State University. He holds undergraduate and graduate degrees in accounting and has been a licensed CPA for over 30 years. He started his career with KPMG/Peat Marwick and has remained an active consultant working with small business and nonprofit organizations. In 2004 he earned his Ph.D. in Business Administration from NMSU. His current areas of research include organizational structures, firm performance, strategy, critical theory, and financial analysis. His publications have appeared in journals such as Organizational Research Methods, Behaviour & Information Technology, Qualitative Research in Accounting & Management and Journal of Accounting and Finance.

Eric Lee Smith

Eric Lee Smith

Enterprise Advisor

Eric Lee Smith is a serial entrepreneur who helps form and lead innovative development teams that create breakthrough products and services. He has a history of designing and shipping award-winning games, sales leading software, and enterprise-class business systems that manage over two trillion dollars in assets, transact hundreds of millions of trades per day, and help people manage their money. Eric is an expert in visualization, information design, interaction design, and getting things done. He is knowledgeable on game design and publishing, customer-relationship management, and investing/fundraising avenues. He has served as a mentor for the University of Pennsylvania entrepreneurship program and has been a consultant for many software businesses. Eric is experienced in financial services development, system design, and creative startups.
Drew Tulchin

Drew Tulchin

Enterprise Advisor

Drew, President of New Mexico Angels, is an experienced C-Suite Manager with a demonstrated history of working with others. Skilled with start-ups, especially in New Mexico! Expertise includes Capital Raising, Business Development, Building Relationships, Sales, Setting up Systems, and Government Funding. Eyes on Social Enterprise, Corporate Social Responsibility, B Corps, Sustainable Business. MBA focused in Marketing and Finance from University of Washington, Michael G. Foster School of Business. He bring experiences from companies such as Meow Wolf, UpSprings, Build with Robots and Electric Playhouse. Drew also enjoys ultimate frisbee, tennis, and international foods. 

Michael Usrey

Michael Usrey

Enterprise Advisor

Michael Usrey recently retired from an executive vice president position with an engineered materials start-up. Over the past decade, he helped the company grow from eight employees to over 30. In addition to leading business development efforts to secure over $20M in Government contracts and grants, Michael successfully advocated for and managed participation in maturation tests that represent millions of dollars in additional, in-kind investment. As CFO, he was responsible for contractual compliance and successfully oversaw 10 years of DCAA audits. Michael has been involved in entrepreneurship and all aspects of business formation, planning, development, and control. He was co-founder of two companies which both completed the cycle from start-up to acquisition by larger firms. At Honeywell Aerospace, he was responsible for successful projects in IT, lean manufacturing and six sigma quality.  Michael has also taught management and engineering courses at the university level.

Robert Vidal

Robert Vidal

Enterprise Advisor

Roberto “Bob” Vidal is MSC’s senior vice president of Finance and Administration responsible for business operations, finance, corporate services, investor relations and board secretary. Mr. Vidal has over 25 years of cross-functional executive management experience with Fortune 100 and 500 companies, and venture funded startups in software development, telecommunication and co-location services. Mr. Vidal’s entrepreneurial experience includes nine years as owner and CEO of Employer Services Group, a $40M in sales national BPO with over 30 clients. Prior to joining MSC, Bob was CEO managing partner and principal consultant at PersonaSys, a business transformation management consulting firm.

Jeff Villalobos

Jeff Villalobos

Enterprise Advisor

Jeff graduated from Southern Methodist University Dedman School of Law in 2015. While in law school, Jeff was a chief of the Small Business and Trademark Clinic and participated with the ABA Client Counseling and Arbitration teams. Prior to law school, Jeff obtained his B.S. in Public Policy, Management, and Planning with an emphasis on Urban Development from the University of Southern California. Jeff currently serves on the Board of Directors of the Arrowhead Innovation Fund. At Vela Wood, Jeff advises clients on a wide variety of intellectual property, privacy, advertising, and corporate transactional matters, including trademark clearance, trademark enforcement, brand development, copyrights, IP due diligence, technology commercialization agreements, privacy policies, terms of service agreements, endorsement agreements, advertising regulations, and distribution agreements. Based out of El Paso, Texas, Jeff likes to spend his time hiking or traveling with his wife, Tilli, their sons, Tracen and Tommy, and their dog, Charlie.

Garrett Weinzierl

Garrett Weinzierl

Enterprise Advisor

Garrett Weinzierl is a podcaster, graphic designer, founder of Amove.tv, and a Jedi in training. Garrett produces and hosts multiple gaming, tech, and pop-culture shows like The Angry Chicken, Into the Nexus, Let’s Talk About Star Wars, and Embrace the Spoilers. When he isn’t producing his own online entertainment he can be seen guesting on shows like the Daily Tech News Show, Pixels, and The Instance. Garrett graduated from the Ringling College of Art and Design in Sarasota, Florida. After working many jobs just to pay the bills, he started podcasting as a hobby. That hobby grew into tens of thousands of downloads a week, an active community of gamers and hobbyists, and a steady source of income thanks to that same community and the crowdfunding platform Patreon. The platform Garrett helped build through podcasting also became a source of recurring graphic design freelance clients.

You can find Garrett’s work at Nomoonart.com and Amove.tv

Dick Welter

Dick Welter

Enterprise Advisor

Dick Welter is a respected business development and licensing professional with an extensive track record of success. Schedule a meeting today if you have questions or need help with licensing a technology or product, sales and negotiations, asset valuations, presentation coaching and pitch strategy, or business plan review.

Howard Wernow

Howard Wernow

Enterprise Advisor

Howard is a patent attorney at Sand & Sebolt and his practice is limited to intellectual property law. Particularly, he focuses on patent, trademark, and copyright law and related litigation, as well as intellectual property licensing. Howard counsels clients ranging from a Fortune 500 company to individual entrepreneurs, however most of his clients are middle-market companies and research institutions. He helps clients develop strategic intellectual property by drafting well-crafted patent applications. Howard utilizes a practical approach in an attempt to resolve disputes, however he understands the necessity to enforce and defend intellectual property. Howard has been lead defense counsel in multiple federal patent litigation suits which resulted in favorable settlements to his clients. He has also assisted in other federal patent litigation suits. Howard keeps an active international intellectual property practice. He counsels companies from around the world on United States patent and trademark law and has clients from the United Kingdom, Canada, and Australia.

Daniel Ziesmer

Daniel Ziesmer

Enterprise Advisor

Daniel Ziesmer is the President of Centripetum LLC, a firm specializing in supporting the governance, risk management, and compliance efforts of small enterprises, developing cybersecurity architectures and remediation programs, and providing virtual CISO services.  Daniel is also the Vice President of the New Mexico Chapter of ISSA.  A former professor, security architect, compliance director, and information security officer, Daniel has extensive experience in establishing security programs for governments and various private industries, including industrial control system environments.  He holds a broad array of professional industry certifications, is a member of and contributor to numerous IT, cybersecurity, ICS, engineering, and scientific industry organizations, and has served as a technical editor or contributing author for more than a dozen IT industry books and textbooks

Chris Ziomek

Chris Ziomek

Enterprise Advisor

Chris Ziomek is co-founder and Managing Partner at Build With Robots. Chris leads the efforts to create a robotics-based ecosystem and economic engine in the Southwest. Chris currently serves as an adviser and investor within many New Mexico-based technology ventures. Chris has over 30 years of experience in the high-tech industry, as a serial entrepreneur, business unit general manager, engineering manager, and electronics designer. Prior to his current roles, Chris was Senior Vice President at LitePoint, the wireless test division of Teradyne Corporation (TER). Chris was President and founder of ZTEC Instruments, a high-tech startup that was acquired by Teradyne in 2013. Before ZTEC, he worked as a section leader at the Los Alamos National Laboratory and as a microwave engineer at the Stanford Linear Accelerator Center. Chris holds BS and MS degrees in Electrical Engineering and is a licensed Professional Engineer in the state of New Mexico.

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